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Monday, November 22, 2010

How to Pick a Great Domain Name?

How to Pick a Great Domain Name!

The most of the websites are associated with a domain name. It is very easy to remember a name like google.com rather than a numerical address like 216.239.51.99. The highly desirable domains names are becoming more and more difficult to acquire, especially with favored extensions like .com and .net. With major industries like domain trading, traders are rapidly devouring desirable domain names. Here are few tips for domain name suggestions.



Domain Extensions: - The certain extensions are more desirable than others and some extensions are intended to categorize. For example, the .org extension is traditionally used to categorize non-profit organizations. Likewise a .go extension is intended to categorize government websites. There are country extensions as well such as .ca (
Canada) or .jp (Japan) in an attempt to organize registrations by nation.



Domain Trading: - As mentioned earlier, domain trading is a major industry. There are many domain auction sites where you may be able to acquire your preferred domain name. Domain trading sites offer thousands of domains for sale to be purchased directly or through an auction. The domain names are often appraised; trading sites may have a huge listing for under $1,000. More desirable domain names in the multi thousand dollar range. In rare cases a domain may sell for tens of thousands in U.S. dollars, and in very rare cases more than one million U.S. dollars. With registration fees for a new domain often less than $10 the domain trading market is growing very rapidly. If you have a very specific domain you wish to acquire you may be able to look up the current registrant in a "whose" database and make an offer.



Make it memorable: - The most important aspect of choosing a name is ensuring that your audience will remember it. A memorable website name is short, easy to spell (no hyphens), and has a hook. Short names have an added aesthetic benefit, are easier to fit on logos, and make better brands. However, short and simple is not enough. Tools dot com is easy to forget. Cars dot com spent a great deal of money on marketing to overcome that fault.



Make sure it is unique: - The clarity is important in the short and long term. A domain name becomes synonymous with the business it represents. A website name that is easily confused with another is no better than a forgettable name. A name that cannot be trademarked is far less valuable than one that can. Business can lose rights or lose the domain name outright if it is similar to a brand that is or becomes trademarked. Uniqueness ensures that you keep what you invest in getting your URL.

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